Travel trade consulting

Strategic expertise for ambitious travel businesses

AFC Travel works with tour operators, travel agencies, and industry businesses to sharpen strategy, build commercial momentum, and deliver measurable growth — at every stage of the journey.

We don't just advise. We deliver.

Most consultants hand you a report and walk away. AFC Travel embeds itself in your business, brings an unmatched network of industry relationships, and stays accountable to outcomes — not just recommendations. Whether you're scaling an existing operation, entering a new market, or repositioning your brand, we bring the expertise to make it happen.

Our consulting services

What we can do for your business

01

Business Strategy & Growth Planning

We work with you to define where your business is going and how to get there — identifying the right markets, revenue streams, and competitive advantages to pursue. From high-level vision to actionable roadmaps, we build strategies that hold up in the real world.

Market analysisRevenue strategyCompetitive positioning
02

Commercial Partnerships & Alliances

The right partnerships can transform a travel business. We leverage our global network to connect you with airlines, hotels, DMCs, technology providers, and distribution partners — then structure deals that create lasting commercial value, not just short-term exposure.

Partner identificationDeal structuringDistribution strategy
03

Large-Scale Campaign Development

We design and deliver travel campaigns at a scale most agencies can only imagine — coordinating media, partnerships, and distribution across global markets. From destination launches to trade incentive programmes, we build campaigns that move markets.

Campaign strategyTrade marketingGlobal distribution
04

Market Entry & Expansion

Entering a new market — or scaling in an existing one — requires local knowledge, the right relationships, and a clear commercial plan. AFC Travel provides all three, with on-the-ground expertise across key global destinations and travel trade markets.

Market researchLocal partnershipsEntry strategy
05

Operational & Commercial Review

Sometimes the biggest opportunity is in what you're already doing. We conduct rigorous reviews of your commercial operations — pricing, distribution, product mix, supplier relationships — and identify the changes that will have the greatest impact on your bottom line.

Operational auditPricing strategySupplier optimisation

How we work

A process built for results

1

Discovery

We start by understanding your business deeply — your goals, your challenges, your market position, and the opportunities you haven't yet captured.

2

Strategy

We develop a clear, commercially grounded strategy — with specific recommendations, priorities, and a realistic plan for execution.

3

Execution

We don't just hand over a document. We work alongside your team to implement the strategy, open doors, and drive the commercial outcomes we've committed to.

4

Review & Scale

We measure what's working, refine what isn't, and identify the next opportunities to pursue — building a continuous cycle of growth.

Our expertise

Deep industry knowledge. Global reach.

AFC Travel's consulting practice is built on 15+ years of hands-on experience across the global travel industry. Our team has worked with some of the world's leading tour operators, destination management companies, and travel trade organisations — giving us the relationships, the insight, and the credibility to open doors that others can't.

Sectors we work with

Tour operators & OTAs
Destination management companies
National tourism boards
Airlines & ground handlers
Hotel groups & resorts
Travel trade associations

Ready to talk strategy?

Tell us about your business and what you're looking to achieve. We'll come back to you with a clear view of how AFC Travel can help.

Submit a partnership inquiry
AFC Travel

Strategic consulting and commercial partnerships for ambitious travel businesses.

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Redefine what travel can achieve.